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REVER. Every piece, two looks.

Fully reversible clothing, finished on both faces.

Drop 01 opens in

Scroll to unzip

You're looking at the outer face: sky

Change the look.
Not the piece.

Same jacket, sky side out. Move over the film to see through to the bone side.

or hold anywhere here

Track Jacket 01, sky side out

Pick your
two sides.

Choose an outside and an inside. Grab the cloth and throw it around, then turn it over to check both faces.

Eight pieces.
Sixteen looks.

Point at a piece to see its other side. On a phone, tap it.

Questions.

What is REVER?

REVER is a clothing label where every piece is fully reversible: two finished faces and two colourways in one garment. Drop 01 includes track jackets, hooded windbreakers, washed tees, caps, bold and discreet beanies, socks and totes.

What does fully reversible mean?

Both sides are finished to be worn. Seams are bound, labels and hardware work either way out, and the piping changes colour with the face. Turn a piece inside out and you have a second look, not the inside of the first.

When does Drop 01 launch?

Drop 01 launches on 1 January 2027. The countdown on the REVER home page shows the time left to the second.

How do I get early access?

Join the list with your email on the countdown page. Everyone on the list hears about Drop 01 first and gets access before it goes on general sale.

Can I choose my own colour pair?

Yes. The Reverse Studio on the countdown page lets you pick a pair or mix your own two colours, see them on moving cloth, and save your pair with your sign-up.

What currency are prices in?

Prices are set in New Zealand dollars. The preview store can also show them in Australian dollars, US dollars, British pounds or euros as a guide.